The Streetlight Effect: A Trap You're Probably Stuck In

The Streetlight Effect is the tendency to search for answers where it's easiest to look, not where the truth actually lies.

•••

My book has sold 200,000+ copies around the world and is a 7x NYT Bestseller.

If you've been wanting a copy (or are looking to gift copies to family or friends), there's a big 30% sale. Now’s a great time to get it.

The Streetlight Effect: A Trap You're Probably Stuck In
Broadcast by